Beneteau（博纳多）百年历史回顾展
正值博纳多130周年与蓝高30周年之际，博纳多中国精心筹备了这场百年历史回顾展。为期四天的历史展于位于上海外滩的罗斯福公馆举行。回顾博纳多与蓝高历史上的一幕幕精彩瞬间、一座座里程碑，带领大家发掘蕴藏在背后的博纳多百年理念与灵魂。博纳多历史上的经典船型锋仕20也同台出展，庆祝这值得纪念的时刻。作为锋仕20巡回路演的收官之战，博纳多这次在陆上和公众进行“亲密接触”。
11月20日周四下午的历史回顾展正式开展。开幕酒会汇集了行业精英和媒体朋友。共计约有200人到场，共济一堂。而周五晚上，博纳多在罗斯福会所举办高级私人晚宴。来自中国各地的博纳多船东与蓝高船东，以及中国的各地经销商齐聚一堂，畅所欲言，共襄盛举。
历史回顾展的展厅分三个区域，主题分别为博纳多及蓝高历史回顾，产品成功要素，和在中国的各项活动。周五至周日全天向公众开放，欢迎所有关注并喜爱游艇及博纳多的朋友们前来参观。
本次活动得到了合作伙伴悦榕轩和源舟文化的大力支持。由全球顶级旅游度假酒店集团悦榕集团打造的悦榕轩项目，是悦榕集团根据宾客的需求，专为身兼度假者和投资者双重身份的业主设计，房产置业与旅游休闲结合的地产项目。作为上海世博集团的紧密合作伙伴，源舟文化公司整合业内外优质资源，联袂其姊妹公司上海曼祖游艇俱乐部为游艇品牌商提供专业的游艇贸易平台。
自2005年以来，博纳多就一直活跃于中国市场，积极推动中国航海文化的发展。博纳多在中国的经销商已达10家，有超过300艘博纳多蓝高船艇航行在中国的海面上。作为中国杯国际帆船赛合作伙伴的博纳多，也是青岛国际帆船周的官方合作伙伴。同时，博纳多与经销商通力合作，广泛组织各种地方航海赛事，比如澎湖杯帆船赛，淀山湖博纳多杯，三亚鸿洲博纳多杯。今天，博纳多雄心勃勃，全力出击，将致力于不断激发中国航海爱好者的潜力。
此次百年历史回顾展的成功举办，是对博纳多和蓝高诞辰的献礼。展览让普罗大众零距离接触帆船文化，切实感受游艇的魅力。回顾历史的同时，让我们一起展望中国游艇业的美好未来！
On the occasion of the 130 years’ anniversary of Beneteau and 30 years’ anniversary of Lagoon, Beneteau China elaborately organized this 130 years’ anniversary exhibition. The 4-day event took place in the House of Roosevelt in the centre of Shanghai, on the bund. Throughout the long history, we review the milestones so as to discover the philosophy and spirit behind. First 20, the legendary model in Beneteau history was on site to celebrate the memorable moment. As the final stop of the First 20 Round China Road Show, Beneteau created an intimate bond between the public and itself on land this time.
On the afternoon of November 20th, Thursday, around 200 VIPs and friends from yachting industry and our media friends attended the opening cocktail party. And on Friday, Beneteau hosted an exclusive gala dinner in the House of Roosevelt for Beneteau and Lagoon owners, along with dealers coming all over China. It is a great honor to celebrate the anniversary with them.
The history exhibition hall was divided into 3 zones: Beneteau and Lagoon History review, Savoir-faire and Activities in China. It was open full day from Friday till Sunday to the public. And the Show drew the special attention to the yacht lovers and the Beneteau fans.
The event is strongly backed up by the partners Banyan Tree Residences and Yachting Shanghai. Banyan Tree Residences, a real estate project combining property with resort entertainment led by the world's top resort group Banyan Group. While, as the closest partner of Shanghai World Expo Group, Shanghai Yuan Zhou Cultural Co., Ltd. has re-coordinated with its internal and external high-quality resources for providing the professional trading platform to yacht brands.
Beneteau has been active in China since 2005. The idea behind this daring implementation is to promote the boating culture and continue its development into emerging markets. Today, the Brand counts 10 dealers over China and more than 300 Beneteau boats are sailing the Chinese seas. International partner of the China Cup International Regatta since 2005, as well as official partner of the Qingdao International Sailing Week, Beneteau is active on all fronts. Meanwhile, working closely with the dealers,Beneteau organized many other kinds of regattas, such as Penghu Regatta, Dianshanhu Regatta and Visun Beneteau Regatta. The enterprise is ambitious and passionate to contribute to revealing China’s boating potential.
The 130 years’ anniversary exhibition on the bund has drawn lots of attention from the industry and the public. Immersed in the charisma of yachting, the public can approach the boat and sailing culture with no distance. The past is legendary, while we believe that the yachting future in China is more and more promising!
Beneteau organized many other kinds of regattas, such as Penghu Regatta, Dianshanhu Regatta and Visun Beneteau Regatta. The enterprise is ambitious and passionate to contribute to revealing China’s boating potential.
The 130 years’ anniversary exhibition on the bund has drawn lots of attention from the industry and the public. Immersed in the charisma of yachting, the public can approach the boat and sailing culture with no distance. The past is legendary, while we believe that the yachting future in China is more and more promising!
